Trim Level : Volvo Ultra All Questions Answered
Learn More About the Volvo Ultra Trim
If you're interested in Volvo, we already know you have taste. But for the top-tier Volvo experience, the Ultra trim level is where you want to be. Ultra is Volvo's new top-tier badge, replacing the old "Ultimate" nameplate, and it's already appearing across Volvo's most-popular models, like the three-row XC90 and the always stylish XC40. But what does Ultra have to offer? Merrimack Street Volvo Cars is here to break it down.
Which Volvo models offer the Ultra trim?
Ultra has become the apex trim for many Volvo models. You'll find it on Volvo SUVs like the XC60, XC40, XC90, and even in the electric line like the EX30, EX40, and EX90. It's replacing the old "Ultimate" moniker across the board. In short, when you see "Ultra," that's Volvo putting their best foot forward.


What performance upgrades come with Ultra?
Ultra trim doesn't necessarily change the engine across the board, but it often includes premium chassis tuning, upgraded suspension tuning, and unique wheel designs For instance, Bedford and Derry, NH drivers can find bold 20-inch Black Diamond-cut wheels on some XC60 Ultra models. Regardless of the model, Volvo Ultra ensures your Volvo feels sharp when carving through the New England wilderness.
What luxury and comfort features are standard in the Ultra trim?
Ultra is where Volvo goes all in. Expect ventilated Nappa leather seats, massaging front seats, panoramic sunroof, ambient lighting customization, and elegant interior materials like wood or metal accents that look and feel high-end. Rear passengers often get heated seats and extra refinement touches as well, with models like the XC60 and XC90 offering outboard heated and ventilated seats. You'll also get unseen luxuries like an air purification system to ensure you can breathe easy even when the air quality dips into questionable territory. All in all, Ultra cabins are quiet, cozy, and designed so you feel spoiled, without needing a crown.


What tech perks do you get in an Ultra Volvo?
Ultra trims stuff in everything you need and some things you never knew you wanted. You'll see premium audio systems (Harman Kardon or Bowers & Wilkins, depending on the model), head-up display, a fully digital instrument cluster, wireless Apple CarPlay / Android Auto, 360-degree camera systems, navigation, and advanced driver-assist features. You'll also get the Volvo Cars app with remote features like engine starting, climate control settings, and the ability to lock doors or pop the rear liftgate ahead of time. The idea is that the tech doesn't announce itself. It just works, cleanly and elegantly.

Does Ultra bring additional safety features?
Volvo's safety baseline is already strong, but Ultra takes it further. Here, you'll find top-class safety features like Pilot Assist semi-autonomous driving, intersection assist, blind-spot assist, enhanced parking assist, all aided by top-tier cameras and sensors. If Volvo is known for caring about you and yours while on the road, Ultra makes sure you know they really mean it.

Why choose Ultra over Plus or Core trims?
Because you're done compromising. Ultra includes everything from the lower trims plus premium extras. For those shopping between Cherry Street and Merrimack, Ultra means fewer regrets. It's the version you don't wish you had, because you already have it. It's about having your cake and being allowed to drive it home.
Visit Our Dealership to Experience Volvo Ultra Today
Stop by Merrimack Street Volvo Cars and see the Ultra trim in person. Drive a new Volvo S60 Ultra. Feel the luxury of a Volvo V60 wagon with all the bells and whistles. Once you experience the Ultra difference, you'll realize that it's not just a trim level. It's a statement.
How can we help?
* Indicates a required field